The joys of event planning

Seriously!

OK, I admit there have been a few less-than-joyful moments of the insanity that has been planning Twin Cities World Refugee Day 2008. Maybe more than a few. But after spending a few months on the event's planning committee -- and in the crunch time before June 20 -- I've developed a definite appreciation not only for the amount of work involved, but also for the phenomenal experience it's forced on me.

As chair of the marketing committee, I've been all over the place, frantically pulling together production of posters and t-shirts, cranking out press releases, recruiting a photographer, advertising advertising advertising and spending entirely too much time in Excel, cross-eyed, staring at the budget and grumbling. I've also (unofficially) adopted the education exhibit for the public, including a university-local media partnership.

And I'm taking some classes the week before the event at the University of Minnesota's Summer Public Health Institute (yay scholarship!) -- so yes, I might keel over at some point before or immediately following June 20, but the experience is totally worth it.

There's something to be said for the not-seeing-the-sausage-being-made thing, but I HIGHLY recommend getting involved with event planning at your college, in your job or even on a volunteer basis (tons of orgs need one-time volunteers for special events) because:

  • You can use your skills! Whoever said you won't use what you learned in the classroom after you graduate clearly did not plan a large-scale event. My colleagues are shocked that I know the protocol for distributing press releases, the laws about photographing people in a public space and how to visually portray the refugee resettlement process (and to be perfectly honest, so am I). Events have hundreds of facets -- find the one you know about, and go for it!
  • You can learn new skills! Even though my niche is getting the word out, serving as a committee chair means I'm always meeting with the other committee chairs: fundraising, entertainment, logistics, food and vendors, etc. By default, we trade ideas and opinions and plans, and I've learned an incredible amount about everything from mapping out how many tables fit in a space to obtaining city permits to sell food outdoors to sweet-talking organizations into being involved. Even if you might never be the person who orders the rain tents, it's always good to have a general idea of other people's jobs and how they all fit together.
  • You network without trying! Planning an event requires people working together, no matter what. In my case, World Refugee Day is planned by a committee of staff from refugee-serving and other social service organizations in the Twin Cities = automatic 30-40 extra contacts in my Outlook in the course of a meeting. And these aren't just got-your-business-card-at-a-workshop contacts. These are people in my field, engaged in the same issues and communities who know my working style and capabilities. And you better believe I'll be in touch in the future.
  • You have FUN! Planning this event has been a blast. It's something different from my everyday job, I get to work with a ton of different people and, best of all, I get to see it all come together in less than a month. I'm all for the ongoing project, but there's definitely something to be said for having a finished product you can be proud of. Unless it rains.

Resumes, PR & Tax ID #s...oh, my!

Last week was national AmeriCorps week (woohoo), and I was at the Minnesota All-VISTA Conference. Lots of sessions, lots of choices, the usual hit-or-miss stuff. But lots and lots of practical info.


And all online so if you're not a Minnesota VISTA (ha), you can join in on the fun. :)

Media & PR was a little too remedial for someone with a degree in journalism, and a little too on-the-corporate side for my taste, but the presenter definitely knew her stuff and gave a good overview of what PR is and what it's supposed to do.

Paying for Grad School was crazy -- the presenter got a whole handful of degrees for free and had some good tips (check out Rotary's international ambassadorial scholarship programs!).

And I got totally overwhelmed with the amount of (good) information in Starting a Nonprofit.

The highlight session was, surprisingly, Resumes! Yeah, I've had lots of resume-tweaking training in the past, but this workshop was a great refresher after a year out of the resume world and offered a ton of little tricks to make your resume stand out of the pile. The Big One: Focus in on the "wow" in everything you write. Make sure every line and every bullet says the most about you and what you've accomplished. It's amazing how a little wording change can make a huge difference -- we made a woman who owned a mushroom farm into an agricultural entrepreneur who managed the largest provider of gourmet mushrooms in the Midwest in about 30 seconds. The presenter was phenomenal, and lucky you! All of her (and the University of Minnesota's) career services workshops are online. Check them out. It's resume season!

It's All Good Guest: Eric Larsen

Last month, we talked about the ridiculous lack of formal education available to prepare students for the nonprofit sector -- and I, of course, discovered that some students right here at the University of Minnesota made a huge change in the right direction. After reading more about the process these students went through and the ultimate creation of an undergrad public/nonprofit management program, I figured I couldn't do this discussion justice. Enter, Eric, one of the dedicated students who made it happen. Welcome to It's All Good!

About
My name is Eric Larsen, and I am happily approaching the uncertainty of post-college life as of a few days ago. :) My passions are serving others, traveling, building relationships, and experiencing different cultures. I hope to be continually challenged and never stop learning. My life is about discovery, which I periodically blog about here. Please contact me at ericplarsen@gmail.com if you want to continue the conversation. A big thank you to Kate for inviting me to her blog!

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Our society is built around systems. These systems allow us to ‘govern’ our citizens, ‘care’ for our sick, and ‘educate’ our youth. While they have far-reaching capabilities to bring about societal-wide impact, bringing about real change within these systems has proven nearly impossible and/or unbelievably slow. We are all aware of how special interest groups and corporations are replacing the voice of change of citizens, how HMO’s and insurance companies have a grip on our health care system, and how the bureaucratic politics of school districts and universities compromise the attention that students deserve.

Over the last few years, I have dedicated much of what I will call my ‘informal education’ to two main areas of focus: the effectiveness of our education systems and the efficiency of our nonprofit sector. Through internships, volunteering, reading articles, research-action road trips, and other methods of experiential learning outside of the classroom, I am developing a beginner’s expertise in these fields. But what if I wanted to study these at a more professional and in-depth level as an undergraduate? While the graduate school level offers programs such as a Masters in Education or a Masters in Public Policy, there are simply no undergraduate level program equivalents available in these fields of education and nonprofit administration. Our education system is continually requiring more and more layers of degrees to enter interesting professions of public service; therefore reducing the actual time that talented people spend making a difference. If we could find more efficient ways to prepare students as undergraduates for these fields of work, wouldn’t that be a good thing?

This is exactly the thought I was having as a sophomore at the University of Minnesota while studying Finance at the Carlson School of Management. I was starting to engage in nonprofit sector work though a youth leadership and service organization called Students Today Leaders Forever (STLF), and my desire to learn about this sector was not being fulfilled by my formal education. A fellow Finance major Brian Peterson, also involved in STLF, was having similar thoughts so we decided to take action. We wanted to bring an undergraduate nonprofit major to the Carlson School, and in doing so we challenged the bureaucracy and politics we had no idea existed at the university level.

The crazy thing about these bureaucracies is that even when idea is justifiable and all the resources are in place, implementation can face great resistance. This is what we encountered with our idea to bring a formal nonprofit major to one of the Midwest’s premiere business schools. The idea was justifiable for reasons we would continually cite: the nationwide and statewide nonprofit sectors are healthy and effective in addressing society’s social issues and in contributing to the economy (they employ 10% of Minnesota’s workforce); the nonprofit sector is in need of future leaders (Over the next decade nonprofits will need to find some 640,000 new executives, nearly two and a half times the number currently employed according to The Bridgespan Group); and the University of Minnesota is attempting to be known for its service and business innovation according to new strategic positioning outlined by President Bob Bruininks. We knew the resources, teachers, and classes were already in place because both Brian & I were self-designing majors in nonprofit management by combining classes from the Hubert H. Humphrey School of Public Affairs with entrepreneurial-focused classes through Carlson. To us the solution was simple; all it would take to create an official major for undergraduates was some formal collaboration among these two schools.

After a four-month process of writing a proposal, soliciting the input of faculty, and gathering nonprofit community support as outlined by this recent MinnPost article, Brian & I successfully organized an initiative that led to the implementation of the Public/Nonprofit Management major last Fall. Many faculty members commented that push for the major had to come from students because of the complex political structures among the upper-ranks of school leadership. To this day, few outside the initiative actually know that students drove the proposal, and that’s the way Brian & I like it.

That’s because the idea of a nonprofit major has more to do with the potential impact on the local nonprofit sector than personal legacy at our alma mater. If current trends continue, the importance of nonprofit organizations will only grow as they replace social services cut by governments and create new and innovative strategies to address social issues. In many respects, the future wellbeing of our society requires that nonprofits are managed effectively and efficiently. While studies have found that nonprofit leaders are more effective than their corporate counterparts, there is no doubt that the systems of accountability do not yet exist within the sector to prevent wastefulness of valuable resources. Unlike in the for-profit sector, where these inefficiencies merely lead to reduced shareholder value, the impacts on nonprofits can be devastating. Nonprofits reported that people they served would “become or remain homeless, go hungry, lose power or heat in their homes, or even face injury or death due to abuse or unmet health and mental health needs” if their programs underwent increased inefficiencies.

However, the outlook for the future is still bright. Within its first year, twenty to thirty students are already pursuing the major, with more to come as the major gains recognition and credibility. More importantly, Carlson is pioneering the major in the hopes that other local and nationally renowned business schools will follow their leadership. The major is just one piece in the overarching goal of engaging more young leaders in the pressing social issues of our society.

There are many intimidating systems within our society in which change is needed, and doing so can seem like a daunting task. But as Brian & I quickly learned, with passion, initiative, and support, systematic change is possible. So as we all make our way into the public service sector and pursue a career in making a difference, we cannot be afraid to take the action that we know is necessary in ensuring a better society for all.

Race for the Cure

I spent Mother's Day morning with my coworkers, my mom and about 50,000 other people in the Susan G. Komen Twin Cities Race for the Cure to benefit breast cancer research and support.
There we are! Great event, great cause.


By the world, for the world: Pangea Day

Is it going to be a movie kind of weekend for anyone else? I've had a busy/stressful/altogether rough week, most of the trusty 10-day forecast has big rain clouds and I'd kill to be in some sweat pants right about now.

So save the $5 you'd shell out to Blockbuster, snuggle up on your couch and watch a series of inspiring films, musicians and speakers -- that are being watched all over the world at the very same time.

Happy Pangea Day! Its mission is to bring people around the world together through film, despite their differences and is a great experiment in proving the notion of a global village. Check out the website for tons of great information.

Sold? See how to tune in.

Dating 101

I know, probably not the best headline -- dating often is about as fun as the job hunt. But there's definitely some overlap, and I know I sometimes lose sight of that.

A job interview, like a date, is a two-way street. Yes, the economy sucks and the Jobs section of the paper isn't exactly overflowing with glowing opportunities; it's tempting to beg and butt-kiss and take whatever you can get. But when you're sitting there in your interview suit trying not to sweat or fidget or fumble, remember that your interviewer is on the spot just as much as you are.

As the US News piece discusses, you don't want a job that's not a good fit, and it's up to you in your interview to ask questions that will help you figure that out:

Is the work well aligned with your strengths—your real ones, not the ones you puffed up in your cover letter? Is the environment one you'll thrive in or one that will drive you over the edge? Is the manager someone you'd want to work with? Or is she flaky and disorganized? An unreasonable tyrant? A wimp who can't get things done?

Blunt? Maybe. But true? Absolutely.

Back up the bus

Because you're graduating from college in a few weeks, you know exactly what you want to do with your life and have it all mapped out, right? HA! I graduated almost a year ago, and I still don't have a clue. Heck, my DAD graduated, well, several decades ago and he still doesn't have a clue. (Sorry, Dad.)

Considering that's reality and that it's perfectly OK, I'm thinking we should take a little trip backward for a sec and review some of the basics of working in the nonprofit world -- and what you might have in your head that's not necessarily true.

Take a break from studying and read this (short, I promise!) piece, The Truth About Nonprofit Careers, from good ol' Monster. They've got some myths worth busting: For example, try "Nonprofit Jobs Are Easy to Get." If you've even peeked out into the job market, you know that's not true.

Check out the article -- you should know what you are, aren't or might be getting into.